Most law firms produce content nobody reads. This guide covers topic selection, keyword research, and a practical AI-powered system to get your firm on page one.
Pay-Per-Click (PPC) advertising is super lucrative. There are literally billions of (admittedly US) dollars poured into the various ad campaigns across a number of popular networks.
Lawyers can legally buy leads in Australia, but the real cost is almost always higher than the invoice. Here's what pay-per-lead agencies won't tell you before you sign up.
It’s already 4 in the morning and you’re still on your puter… You just pulled an all-nighter tweaking your ad copy and landing pages.
You paid for the lead. They clicked. They filled in the form. And then... nothing. Here's the uncomfortable truth: most of your leads were never going to convert on the first visit. The problem isn't the platform — it's what happens after they raise their hand.
![How Much Does SEO Cost in Australia? [Updated]](/blog/seo-cost-australia.png)
When it comes to the cost of SEO, many business owners I speak with are confused and I don’t blame you if you feel that way too. I’m constantly answering questions like
In today’s competitive legal landscape, establishing a strong online presence is crucial for attracting potential clients. Using Google My Business for lawyers is a powerful tool to help law firms stand out in local search results
Most businesses are spending on gut feel, not real data. Here are the 10 questions you need to answer before spending another dollar on Google Ads.
Your mate down the road reckons he can build you a website for $500. Meanwhile, that fancy agency wants $15,000 for what looks like the same thing. So what's the real cost?
Google Ads works for law firms, but the rules have changed. Here's what 12 years of managing law firm campaigns has taught us about budgets, tracking, and what actually drives revenue.
The complete guide to running Facebook ads and Meta ads for personal injury law firms in Australia. From cold traffic creative to qualification forms, tracking, and scaling, this is everything PI firms need to know about social advertising.
Your Google Ads account is burning money. Most PI firms optimise for cost per lead when they should be optimising for cost per signed client. Here's how to fix that.
Discover if the Closed Loop Growth System is right for your business. Book a strategy call to learn why your marketing isn't delivering the revenue you deserve.
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